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Southwest Airlines unveils a special new airplane

Southwest Airlines unveils a special new airplane

Southwest Airlines Co. introduces Imua One™, a Hawaii-themed aircraft livery that represents an enduring partnership between the Hawaiian Islands and Southwest Airlines®, to mark the anniversary of its first interisland flights within Hawaii and the start of the company’s fifth year of serving the Aloha State.

The flying tribute is intended for Southwest® Employees as well as the towns in Hawaii that extended a warm welcome to the carrier. Imua, a Hawaiian rallying cry that means “urging forward,” emphasizes one of Southwest’s main values: teamwork. With their distinctly distinctive strength of courage and spirit, the People of Southwest have been advancing together toward an ever-brighter future for more than five decades.

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Southwest unveiled Imua One at Long Beach Airport, one of eight mainland gateways where Southwest offers nonstop service to the Islands, facilitating seamless connections to airports across the western two-thirds of the U.S. mainland.

Southwest also donated $10,000 to eight organizations in the Islands to underscore a commitment to longtime community partners in Hawaii. These organizations support causes close to the Heart of Southwest and align with elements and themes featured on Imua One.

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Imua One is the first Southwest aircraft with in-seat power available at every seat. It is the third Boeing 737 MAX 8 in the Southwest fleet of specialty liveries.

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