Airlines
JetBlue and Peacock Soar to New Heights with First-of-Its-Kind Partnership
In order to maintain its position as the industry leader in inflight entertainment, JetBlue, the only major U.S. airline with free high-speed Fly-Fi® and seatback displays at every seat, on every plane, has entered into a groundbreaking relationship with NBC Universal’s streaming service, Peacock. Peacock will start serving as JetBlue’s exclusive streaming partner in the spring of 2023.
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Customers will be able to tune into a selection of Peacock Originals, including breakout hits “Bel-Air,” “Pitch Perfect: Bumper in Berlin,” and upcoming series including Rian Johnson’s “Poker Face” and Malcolm Lee’s “The Best Man: The Final Chapters,” for free from their on-demand seatback screens. In addition, using JetBlue’s free high-speed Fly-Fi®, customers will be able to stream Peacock’s full offerings from their own devices including original series, live sports, movies, fan-favorite shows, and news.
This approach builds on JetBlue’s ongoing commitment to delivering a multi-screen experience onboard, which allows customers to use a range of devices simultaneously, including HD seatback entertainment, just as they would in their own living room.
As a further extension of the partnership, Peacock perks will be integrated into the airline’s revamped TrueBlue® loyalty program. TrueBlue members will have access to special offers on Peacock subscriptions, allowing them to earn points for subscribing to the streaming service, and will be gifted a one-year Peacock Premium subscription, included with eligible TrueBlue Mosaic status. The partnership will also offer customers innovative promotions including personalized marketing communications, experiential activations and additional surprise and delight moments.
JetBlue is known for having the most legroom in coach (a), complimentary snacks and soft drinks and great customer service. JetBlue has also long been a leader in consistent, seamless connectivity and entertainment. JetBlue is the only US carrier with free high-speed Fly-Fi® on every plane, providing customers with the ability to connect an unlimited number of devices and stream, surf, or chat during the entire flight, from gate to gate. The airline also offers live television and on-demand entertainment on every seatback.
Airlines
PIA Reinstates Manchester and Paris Routes After EU Ban Lift
Pakistan International Airlines (PIA) has announced plans to resume flights to Europe starting in January, beginning with Paris as its first destination.
The decision follows the European Union Aviation Safety Agency’s (EASA) removal of a long-standing ban on the airline. PIA’s inaugural flight to Paris is scheduled for January 10, with bookings opening on December 9.
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In an official statement, PIA spokesperson Abdullah Hafeez Khan confirmed that the first flight schedule has been approved, marking a significant milestone in the airline’s recovery efforts. The EU ban had previously cost PIA approximately Rs40 billion ($144 million) annually in lost revenue, compounding its financial struggles.
With European operations restarting, PIA is now setting its sights on the United Kingdom. The airline plans to seek approval from the UK Department for Transport (DfT) to resume flights to major British cities such as London, Manchester, and Birmingham.
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These routes are anticipated to see high demand once necessary clearances are obtained. The lifting of the EU ban represents a key achievement for PIA as it works to rebuild its international network and regain its standing in the global aviation market.
By restoring flights to Europe and aiming for UK destinations, PIA is taking critical steps toward recovering lost ground and improving its financial outlook.
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