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EASYJET’S BOOK CLUB LIFTS OFF TO GET CHILDREN HOOKED ON A BOOK THIS SUMMER

EASYJET’

encourage children to get into good book by installing holiday reading libraries across its entire UK fleet this summer

·        Campaign follows research by easyJet, which reveals that over 8 in 10 British parents (83%) say children are reading less in comparison to when they were younger
·        Campaign ambassador and leading children’s author Dame Jacqueline Wilson has selected books for kids to enjoy in-flight
·        Children’s classics including; Peter Pan, Alice’s Adventures In Wonderland, The Railway Children and The Wizard of Oz, will be made available in passenger seat-pockets
·        The easyJet Book Club will see seven thousand copies of the books take to the skies as 147 ‘Flybraries’ lift off today
·        Statistics from the Department of Education show that one in five children in England cannot read well by the age of 11*
·        Figures from the National Foundation of Education Research show most children in England do not read on a daily basis with just over a third (37%) of 10 year-olds surveyed reported reading for pleasure every day**


LONDON, Tuesday 18th July 2017: Europe’s leading airline easyJet have launched a new initiative today to launch ‘Flybraries’ (flying libraries) following new research that suggests that the number of children reading for pleasure is at an all-time low.

This summer easyJet will fly 750,000 families out of UK airports on their holidays. That means it has a unique opportunity to get kids hooked on a book while they’re on the plane.

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Former Children’s Laureate Dame Jacqueline Wilson, who is supporting the Flybrary campaign designed to promote literacy and encourage kids to read, has selected a range of classic children’s books to be stocked on board that encompass the spirit of travel and adventure. Dame Jacqueline unveiled her selection at the official launch of the Book Club at Gatwick Airport.

Seven thousand copies of children’s classics including Peter Pan, Alice’s Adventures In Wonderland, The Wizard Of Oz, and The Railway Children will be made available on easyJet’s UK fleet of 147 aircraft as the new holiday reading campaign takes flight today across European destinations for free. Kids can start reading them on the flight and then when they land download free samples of other classics to try, plus a sample of Wilson’s latest bestseller, Wave Me Goodbye, from easyjet.com/bookclub. Children will leave the books on board for the next passenger to enjoy.

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Boeing, Antonov to Collaborate on Defense Projects

Boeing, Antonov to Collaborate on Defense Projects

– MOU represents Boeing’s commitment to work with Ukrainian industry

– Includes exploring opportunities for collaborating on in-country support of Unmanned Aerial Systems

A Memorandum of Understanding was signed today by Boeing and Antonov Company to investigate potential collaboration on defense-related projects.

“We’re happy to keep collaborating with the Antonov Company to help Ukraine’s economic development and expansion,” stated Ted Colbert, CEO and president of Boeing Defence, Space, & Security.

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“This agreement demonstrates our ongoing efforts to find more opportunities to work with Ukrainian industry, which was underscored by our signing of the Ukrainian Defence Industry Compact earlier this year.”

The areas of potential collaboration identified in the agreement consist of training, logistical support and overhaul services for tactical Unmanned Aerial Systems utilized by the Ukrainian Armed Forces, which includes the ScanEagle. In addition, the companies will also explore opportunities for Antonov to provide engineering support to Boeing.

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“A strong, innovative, and efficient defense industry is key to sustainable economic development and national security, and we are extremely excited to collaborate with Boeing,” said Ievhen Gavrylov, CEO of Antonov Company.

This agreement brings a whole new level of opportunity to implement the latest and most effective solutions – in addition to the possibility of future projects with Boeing in the aerospace and defense industry.”

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