Airlines
Norse Atlantic Airways and LUX interactive continue their joint venture
The strategic partnership between LUX interactive, a Detroit, Michigan-based firm that develops custom software, and Norse Atlantic Airways, a Norwegian airline that offers inexpensive transatlantic flights, is still going strong. In order to improve client satisfaction with the Norse online reservation system, LUX has just introduced a significant improvement.
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Recent upgrades have included a content management system (CMS) allowing Norse to maintain content without programmer intervention. The CMS has also enabled Norse to flex its international muscle by allowing travelers to choose from multiple languages and adjust their cultural preferences. Behind the scenes, LUX anticipated the UI necessary to accommodate culture change, including calendars, currency, and site response to the content length, whether it be Norwegian, German, French, or English.
LUX is an industry leader in custom software that interfaces with the Navitaire New Skies reservation system. LUX offers credibility and expertise to its clients and has created a solid, knowledgeable team that understands the intricacies of a robust reservation system. Additionally, they have built and maintained websites and developed software for multiple airlines using the Navitaire and Sabre platforms. Their solutions and services bridge gaps between Navitaire and affordable carriers.
LUX has also created and maintained systems with Southwest Airlines and other travel-based organizations such as Red Roof, a premier economy hotel company.
Airlines
PIA Reinstates Manchester and Paris Routes After EU Ban Lift
Pakistan International Airlines (PIA) has announced plans to resume flights to Europe starting in January, beginning with Paris as its first destination.
The decision follows the European Union Aviation Safety Agency’s (EASA) removal of a long-standing ban on the airline. PIA’s inaugural flight to Paris is scheduled for January 10, with bookings opening on December 9.
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In an official statement, PIA spokesperson Abdullah Hafeez Khan confirmed that the first flight schedule has been approved, marking a significant milestone in the airline’s recovery efforts. The EU ban had previously cost PIA approximately Rs40 billion ($144 million) annually in lost revenue, compounding its financial struggles.
With European operations restarting, PIA is now setting its sights on the United Kingdom. The airline plans to seek approval from the UK Department for Transport (DfT) to resume flights to major British cities such as London, Manchester, and Birmingham.
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These routes are anticipated to see high demand once necessary clearances are obtained. The lifting of the EU ban represents a key achievement for PIA as it works to rebuild its international network and regain its standing in the global aviation market.
By restoring flights to Europe and aiming for UK destinations, PIA is taking critical steps toward recovering lost ground and improving its financial outlook.
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