Aviation
Boeing Begins Build on New Zealand’s First P-8A Aircraft
Boeing P-8A team members and Spirit AeroSystems employees have laid the keel beam for New Zealand’s first P-8A. This process, also called ‘keeling,’ was done at the Spirit AeroSystems facility where all Boeing 737 fuselages, nacelles and pylons are designed and built. Laying the keel is an important production milestone during the build of any ship or aircraft and represents the cornerstone of this latest P-8.
An aircraft keel runs the length of the fuselage belly. Due to the innovative in-line approach to the build of commercial derivative aircraft pioneered on the P-8A, the keel beam on a P-8 is different from the typical 737 keel beam. The P-8 keel includes unique aspects of the P-8 configuration, such as the integration of an internal weapons bay.
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The panel and other fuselage components will be completed on Spirit’s existing 737 production line. Spirit will ship the P-8A fuselage to a Boeing Commercial Airplanes facility in Renton, Washington for final assembly. After that, Boeing Defense, Space & Security employees will install mission systems and complete testing prior to delivery to New Zealand later this year.
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In total, four Boeing P-8A Poseidon maritime patrol aircraft will eventually replace New Zealand’s current fleet of six aging P-3K2 Orion aircraft providing advanced capabilities to maintain situational awareness in neighboring waters on and below the surface of the ocean.
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The New Zealand Defence Force is a P-8 foreign military sales customer and is one of eight global customers. Current P-8 operators include the U.S. Navy, the Royal Australian Air Force, the Indian Navy, United Kingdom’s Royal Air Force and Norway’s Royal Norwegian Air Force.
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To date, the global operating P-8 fleet has amassed more than 400,000 mishap-free flight hours. The P-8 is a long-range anti-submarine warfare, anti-surface warfare, intelligence, surveillance and reconnaissance aircraft capable of broad-area, maritime and littoral operations. In addition, the P-8 performs humanitarian and search and rescue missions around the globe.
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For more information about Boeing Defense, Space & Security, visit www.boeing.com. Follow us on Twitter: @BoeingDefense @BoeingSpace
Aviation
Qatar Airways’ AI Campaign Lets Passengers Star in Their Own Film
Doha, Qatar – Qatar Airways has introduced a groundbreaking global film, ‘AI Adventure,’ which leverages cutting-edge technology to enhance its dedication to creating unparalleled, immersive experiences for its customers.
In a pioneering move, the campaign allows viewers to star in the film using advanced AI technology that integrates their likeness into the storyline. This innovative approach underscores the airline’s commitment to placing its customers at the center of its experiences.
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The campaign offers viewers the chance to choose from various scenes and assume leading roles within the film. The advanced AI ensures that the characters accurately reflect the viewer’s appearance, adjusting to their facial features and skin tone.
To experience the emotive AI adventure, visit flyqatar.com or watch the film on the Qatar Airways YouTube channel.
For those interested in booking a journey with Qatar Airways, the new campaign highlights the ease of making Qatar Airways reservations and Qatar Airways ticket booking.
To explore more, you can use Qatar Airways booking services or check out options with QR airlines.
Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al-Meer, commented: “At Qatar Airways, we aim not just to meet but to exceed customer expectations by anticipating their needs and creating deeply resonant experiences.
This new brand campaign is a testament to our commitment to delivering exceptional customer experiences.”
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Qatar Airways Chief Commercial Officer, Mr. Thierry Antinori, added: “Our latest campaign, featuring unprecedented AI capabilities in the airline industry, highlights our innovative spirit and customer-focused approach.
It transforms every journey into a unique adventure, proving that dreams have no limits.”
Qatar Airways Senior Vice President of Global Marketing & Corporate Communications, Mr. Babar Rahman, stated:
“This campaign exemplifies our vision as a leader in innovation. By offering a personalized brand experience where everyone can star, we’ve created meaningful connections with our audience, ensuring each moment is memorable.”
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