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Virgin sues Alaska Airlines for $160m in trademark dispute

Virgin Group is suing Alaska Airlines for $160 million

A software error caused the grounding entire airline fleet

Due to a disagreement on the use of the business’ trademarks during its merger with Virgin America, Virgin Group is suing Alaska Airlines for $160 million. At a stated price of $2.6 billion, Alaska Airlines merged with Virgin America in 2016. Alaska reportedly had to pay $8 million in annual royalties through 2039.

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They argue that they are no longer required to pay Virgin because Alaska no longer utilizes the Virgin name. According to Virgin, Alaska is still obligated to make yearly payments. Alaska must pay the minimal royalty as a debt in exchange for being allowed to use the Virgin trademark, Virgin lawyer Daniel Toledano stated, regardless of whether and to what extent Alaska actually uses the Virgin trademark.

Weisselberg further contends that due to protections put in place in 2007 to allow the airline to operate “completely unbranded from Virgin,” Alaska is protected from further payments to Virgin.


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Regardless of how Alaska Airlines operates its own business following the merger, Virgin wants the money they claim to be entitled. If Alaska has the measures in place to keep them from having to make those payments, they also have a good case, especially in light of the fact that the Virgin America name is no longer in use.

The time between now and 2039, though, is quite a minefield because if such an arrangement were signed, Alaska would have to start paying Virgin by that date. Of course, it makes sense that this issue ended up in court, as an impartial arbitrator is required to render a particular judgment based on the law.

It is heading to court because both sides have compelling arguments. The judge’s work is made a little more challenging in this sense because it is unknown who will win. The judge will probably be able to make an intelligent judgment.





Boeing 777-9 Begins Certification Flight Testing with FAA Onboard

Boeing 777-9 Begins Certification Flight Testing with FAA Onboard

The 777-9 has commenced certification flight testing at Boeing Field in Seattle. This is a crucial step under the supervision of our regulator to certify the airplane and deliver it to customers worldwide.

Amidst Boeing’s current challenges, the B777X stands out as a project that could revitalize the brand. It is highly anticipated, and Boeing is keen to clear FAA certifications to release it as soon as possible.

Boeing 777-8F vs Airbus A350F: Comparing two Premium aircraft : Click here

The aircraft is two years behind its initial commitment date. During this time, the company has rigorously tested it under various conditions to ensure its readiness for commercial service.


Boeing has announced that the 777X will be used for both passenger and freighter services, depending on customer requirements.

Boeing’s 777X program has achieved a major milestone with the Federal Aviation Administration (FAA) granting approval to begin certification flight tests, marking a significant step towards the aircraft’s entry into commercial service.

Mega Comparison of Boeing 777x vs A350-1000 Aircraft : Click here

The European Union granted approval for this merger in February, and Korean Air anticipates U.S. regulatory approval by the end of October.


Following Airbus’ breakthrough with Korean Air, Reuters reported in April that Korean Air was considering a new Boeing order focused on the 777X, an advanced version of the 777 mini-jumbo.

Boeing 777-9 First certification

The first certification flight test of the 777-9 took place on Friday evening, with FAA personnel onboard alongside Boeing’s pilots and flight test team.

According to The Seattle Times, the aircraft departed from Boeing Field shortly after 6 p.m. and landed nearly two hours later after flying along the Washington and Oregon coast.

The 777X, an upgraded version of the successful 777 twinjet, features new engines and carbon composite wings with folding wingtips to accommodate standard airport gates.


The first variant, the 777-9X, is designed to carry 426 passengers in a two-class configuration for long-haul international flights.

Comparison of two legendary aircraft Boeing 777x vs Boeing 747 aircraft : Click here

Boeing B777x total orders

Boeing has secured 481 orders for the aircraft, with Emirates being the largest customer, having ordered over 200 units. The planemaker has already built and stored 22 777X jets, with an additional six in various stages of assembly in Everett, Washington.

Boeing is close to finalizing a significant deal to sell approximately two dozen 777X jets to Korean Air, with an estimated value ranging from $4 billion to $6 billion, as reported by Reuters.


Industry sources suggest that the agreement could be concluded as early as the Farnborough Airshow in July. Korean Air, South Korea’s largest airline, has been in discussions about returning to Boeing for its long-haul aircraft needs.

The Boeing 777X vs A350 is one of the most popular comparisons among aircraft as of now. The Airbus A350 has been operating for more than eight years, and its promising performance helps airlines in terms of efficiency and customer satisfaction, particularly in noise and vibrations.

The next generation Boeing 777X can fulfill the same requirements, with 777x first delivery given to Emirates Airlines, the launch customer for this aircraft. It remains to be seen how the Boeing 777X vs Airbus A350 will compete against each other in the future.


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