Aviation

LANDOR HOPE AND GLORY: 747 TOUCHES DOWN AT HEATHROW

Boeing 747, reg G-BNLY, arrived at Heathrow this morning in the recognisable Landor livery
The aircraft will take to the skies on long-haul routes currently served by the Boeing 747
British Airways is painting selected aircraft in heritage designs to mark its centenary

Saturday March 9, 2019 – British Airways today welcomed the arrival of the third in its series of four heritage liveries – a Boeing 747 painted in the Landor design, which will be recognisable for many as it flew on British Airways aircraft between 1984-1997.

The 747, registration G-BNLY, touched down at Heathrow this morning and will enter service this afternoon. It will be flying to long-haul destinations served by the Boeing 747, with the design remaining on the aircraft until it retires in 2023.

The aircraft marks the third heritage design to join the fleet, with one final design to be revealed later this month as the airline continues to celebrate its past while looking to the future in its centenary year. As with the British Overseas Airways Corporation (BOAC) liveried 747, and the British European Airways (BEA) liveried A319, the aircraft can be followed using tracking website Flightradar24.

Alex Cruz, British Airways’ Chairman and CEO, said: “The Landor livery is one of our most famous designs, and many will remember seeing it in the skies at some point in their lives. Introducing these liveried aircraft has been a huge honour, and we’re excited to reveal details of the final design soon.”

In its centenary year British Airways is hosting a range of activities and events. As well as looking back, the airline is also hosting BA 2119 – a programme, which will lead the debate on the future of flying and explore the future of sustainable aviation fuels, the aviation careers of the future and the customer experience of the future.

The airline will be working with expert partners to identify BA’s 100 Great Britons; the people up and down the country who are currently shaping modern Britain, and of course, the year would not be complete without some special flying and moments for customers.

The centenary activity is taking place alongside the airline’s current five-year £6.5bn investment for customers. This includes the installation of the best quality WiFi and power in every seat, fitting 128 long-haul aircraft with new interiors and taking delivery of 72 new aircraft. The airline will also be introducing new Club World seat with direct aisle access later this year.

Aviation

Qatar Airways’ AI Campaign Lets Passengers Star in Their Own Film

Doha, Qatar – Qatar Airways has introduced a groundbreaking global film, ‘AI Adventure,’ which leverages cutting-edge technology to enhance its dedication to creating unparalleled, immersive experiences for its customers.

In a pioneering move, the campaign allows viewers to star in the film using advanced AI technology that integrates their likeness into the storyline. This innovative approach underscores the airline’s commitment to placing its customers at the center of its experiences.

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The campaign offers viewers the chance to choose from various scenes and assume leading roles within the film. The advanced AI ensures that the characters accurately reflect the viewer’s appearance, adjusting to their facial features and skin tone.

To experience the emotive AI adventure, visit flyqatar.com or watch the film on the Qatar Airways YouTube channel.

For those interested in booking a journey with Qatar Airways, the new campaign highlights the ease of making Qatar Airways reservations and Qatar Airways ticket booking.

To explore more, you can use Qatar Airways booking services or check out options with QR airlines.

Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al-Meer, commented: “At Qatar Airways, we aim not just to meet but to exceed customer expectations by anticipating their needs and creating deeply resonant experiences.

This new brand campaign is a testament to our commitment to delivering exceptional customer experiences.”

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Qatar Airways Chief Commercial Officer, Mr. Thierry Antinori, added: “Our latest campaign, featuring unprecedented AI capabilities in the airline industry, highlights our innovative spirit and customer-focused approach.

It transforms every journey into a unique adventure, proving that dreams have no limits.”

Qatar Airways Senior Vice President of Global Marketing & Corporate Communications, Mr. Babar Rahman, stated:

“This campaign exemplifies our vision as a leader in innovation. By offering a personalized brand experience where everyone can star, we’ve created meaningful connections with our audience, ensuring each moment is memorable.”