Airlines

Virgin Australia unveils Middle seats lottery prizes, here is the details.

Virgin Australia has unveiled four limited-edition and uniquely themed bar carts as part of a one-off, money-can’t-buy prize

Virgin Australia has unveiled four limited-edition and uniquely themed bar carts as part of a one-off, money-can’t-buy prize, in the airline’s globally recognized Middle Seat Lottery.
The fully refurbished collector’s items, revived from a former life on Boeing 737 aircraft have been themed, featuring custom installations and unsuspecting features like a disco ball, boombox speaker, TV projector, popcorn machine, drinks cooler, and more. It’s something that needs to be seen to be believed.
For a chance to win, guests simply need to enter the competition when they sit in a middle seat on an eligible Virgin Australia domestic flight in specific weeks during the competition period (refer below).*
Valued at up to $10,000 each, the money-can’t-buy bar carts are only available to winners of the Middle Seat Lottery.
Details on how to enter here.

Virgin Australia has raised the stakes in the Middle Seat Lottery, today unveiling a magnificently unique twist on the classic aircraft bar cart as part of four ‘money-can’t buy, but middle seats can’ prizes up-for-grabs, in the globally recognized competition.

The hand-refurbished bar carts, completely bespoke and unable to be purchased, are set to have AVGeeks rushing to nab the middle seat in a scene reminiscent of Boxing Day sales.

‘Disco Fever’ bar cart

Complete with a shimmery exterior and spinning mirror ball, there’s a cocktail shaker, Bluetooth speaker, and smoke machine to evoke your inner dancing queen.

‘The Day Spa’ bar cart

Decked out in stylish rattan and contains the most premium spa accessories (think plush robe, silk eye mask and squishy slippers!). The aromatherapy diffuser and luxury candles are designed to instantly refresh and relax the mind and body.

‘At Home Cinema’ bar cart

Upholstered in rich red velvet with a completely customizable cinema-style letter board, this bar cart comes complete with a popcorn maker, candy bar, and movie projector. Truly turning the at-home cinema experience into something wonderful.

‘The Sports Bar’ bar cart

The perfect accompaniment to an afternoon watching the game. With removable esky and Yeti coolers to keep drinks ice cold, the bar cart comes complete with a Marshall speaker to not miss a moment of commentary, plus your very own AFL Sherrin and pop-out basketball hoop – should you feel so inspired by keen spectatorship that you’re game to play along.

The one-of-a-kind bar carts, part of a whopping $230,000 prize pool, can be won by simply sitting in a middle seat on eligible Virgin Australia domestic flights during set weeks of the competition until 23 April 2023.* Other prizes up-for-grabs throughout the competition include a Virgin Voyages Mexico and Bahamas cruise, a helicopter pub crawl extravaganza in Darwin, AFL Grand Final tickets and more. The full prize list is available here.

Airlines

German Carrier Lufthansa Plans for 20% Job Cuts in Administration

Lufthansa Airlines is reportedly planning significant job cuts in its administrative workforce. According to Manager Magazin, the German carrier intends to reduce administrative positions by 20% as part of its cost-cutting measures amidst an anticipated decline in earnings.

This reduction could impact approximately 400 jobs, the report revealed. While Lufthansa has not directly commented on the layoffs, the airline confirmed its goal of cutting administrative costs by 20% by 2028.

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The strategy involves leveraging digital technologies, including artificial intelligence and automation. “A hiring freeze is currently in place for administrative roles at Lufthansa Airlines,” said a company spokesperson.

The staff reduction is expected to occur through natural attrition and age-related turnover, rather than forced layoffs. The internal projection cited by the magazine warns that Lufthansa could face an operating loss of €800 million ($843.92 million) by 2026 if no corrective measures are taken.

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The report highlights the challenges companies face in aligning workforce requirements with current and future demands. Failure to adapt could necessitate drastic actions, such as restructuring and layoffs, which carry significant repercussions for both the organization and its employees.

As Lufthansa navigates these challenges, the airline appears committed to balancing cost efficiency with digital transformation to maintain its competitiveness in a rapidly evolving industry.