Aviation

The Smurfs now fly with Brussels Airlines with Aerosmurf : Belgium

Saturday, March 24, 2018 — 7 months, 1415 submitted ideas and 14 painting days after the start of the Belgian Icon contest, Brussels Airlines’ fifth iconic plane is ready to carry out its Belgian colors around Europe and beyond. The Smurfs design by the Italian Marta Mascellani, chosen by the public, will represent Belgium on a Brussels Airlines A320 named Aerosmurf.

As a proud ambassador of Belgium, Brussels Airlines continues its series of Belgian Icons, aircraft with special designs dedicated to iconic Belgians. Saturday, in the presence of winner Marta Mascellani and finalists of the contest, Brussels Airlines revealed Aerosmurf. The Smurfs, who celebrate their 60^th birthday this year, are one of Belgium’s most loved comic characters and are sure to be the perfect flying ambassadors for Belgium. As of Sunday 25th, Aerosmurf is bringing the world to Belgium and the best of Belgium to the world, just like the four other Belgian Icons Rackham (Tintin), Magritte, Trident (Red Devils) and Amare (Tomorrowland).

The name Aerosmurf is the title of a Smurfs comic album which tells the story of a little Smurf whose dream is to fly. The little Smurf tried several ideas, but none of them work, until he builds a plane. Since then, the little Smurf is known as Aerosmurf.

Led by airbrush specialist André Eisele, 14 artists worked 14 days non-stop to paint the eleven meters high and 37.56 meters long design on the plane by hand. They used 28 colors, 420 liters of paint, 24,000 meters of masking tape and 4,500 m² masking paper. Aerosmurf will be part of the Brussels Airlines fleet until 2023.

Aviation

Qatar Airways’ AI Campaign Lets Passengers Star in Their Own Film

Doha, Qatar – Qatar Airways has introduced a groundbreaking global film, ‘AI Adventure,’ which leverages cutting-edge technology to enhance its dedication to creating unparalleled, immersive experiences for its customers.

In a pioneering move, the campaign allows viewers to star in the film using advanced AI technology that integrates their likeness into the storyline. This innovative approach underscores the airline’s commitment to placing its customers at the center of its experiences.

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The campaign offers viewers the chance to choose from various scenes and assume leading roles within the film. The advanced AI ensures that the characters accurately reflect the viewer’s appearance, adjusting to their facial features and skin tone.

To experience the emotive AI adventure, visit flyqatar.com or watch the film on the Qatar Airways YouTube channel.

For those interested in booking a journey with Qatar Airways, the new campaign highlights the ease of making Qatar Airways reservations and Qatar Airways ticket booking.

To explore more, you can use Qatar Airways booking services or check out options with QR airlines.

Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al-Meer, commented: “At Qatar Airways, we aim not just to meet but to exceed customer expectations by anticipating their needs and creating deeply resonant experiences.

This new brand campaign is a testament to our commitment to delivering exceptional customer experiences.”

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Qatar Airways Chief Commercial Officer, Mr. Thierry Antinori, added: “Our latest campaign, featuring unprecedented AI capabilities in the airline industry, highlights our innovative spirit and customer-focused approach.

It transforms every journey into a unique adventure, proving that dreams have no limits.”

Qatar Airways Senior Vice President of Global Marketing & Corporate Communications, Mr. Babar Rahman, stated:

“This campaign exemplifies our vision as a leader in innovation. By offering a personalized brand experience where everyone can star, we’ve created meaningful connections with our audience, ensuring each moment is memorable.”