Airlines

Southwest Airlines Offering 50 Percent Off Base Fares for Limited Time

One of Southwest Airlines Co.’s biggest deals of the year began today as part of its Week of WOW. By using the promotional code WOW50 in the space provided when making a reservation for travel between October 24, 2023, and March 6, 2024.

Customers will be able to take advantage of 50% off base tickets on select flights beginning today and ending on September 28, 2023, at 11:59 p.m. Pacific Time.1 Blackout dates, restrictions, and limitations apply. There are a limited amount of days and seats. Discounts applied before to taxes and fees imposed by the government. For more information and to make a reservation, go to Southwest.com®.

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Customers can get daily travel discounts this week on lodging, transportation, trip packages and Rapid Rewards® points. Southwest® announced earlier this week that customers may save up to 30% off base rates for Budget vehicle rental this fall and earn up to three times as many Rapid Rewards points!2 To view all offers, go to Southwest.com.

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The offer is not redeemable for cash, and may not be used in conjunction with other special offers, or toward the purchase of a gift card or previously booked flight, or change to a previously booked flight. Discount is only valid on Southwest.com, swabiz.com, and Southwest Partner Services. The discount is not valid on group travel or Southwest Vacations^®, through Global Distribution Systems, or special fares, such as military and government fares.

Airlines

British Airways Unveils Its Brand-New First Class Cabin for the Airbus A380

British Airways has introduced its brand-new First Class seat, blending sleek design with expert British craftsmanship. Reflecting modern British luxury travel, this new cabin is part of the airline’s Airbus A380 retrofit plans, set to take flight in mid-2026.

The updated First Class cabin has been crafted to feel like a modern luxury hotel in the sky, complete with cozy touches and thoughtful British details.

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Designed by top experts from across Great Britain and Ireland—including London, Glasgow, West Yorkshire, Kilkeel, and Dublin—the seat reflects the best of British design and quality.

Features and Comforts
The new First Class seat is ultra-wide at 36.5 inches, with a bed length of 79 inches for ultimate comfort. It includes:

A multi-purpose ottoman and stowable table.
A 32-inch 4K TV screen.
Adjustable mood lighting with modes like “relax,” “dine,” and “cinema.”
A cocooned 60-inch curved wall for privacy while maintaining a spacious feel.

Passengers traveling together can enjoy a shared experience with a sliding divider that creates a lounge-like space. The stowable tables also allow for “buddy dining,” where two people can dine together.

The cabin’s flowing curves, inspired by the iconic Concorde wings, create a welcoming and stylish environment. Additionally, passengers can now wheel their luggage directly into their personal storage space, making settling in easier.

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British Airways carefully considered customer feedback when designing this cabin. The seat includes practical storage and features like a fully rectangular bed for home-like comfort. Every detail, from usability to elegance, has been designed to enhance the travel experience.

British Airways is proud to be the only UK-based European airline offering a First Class product across the Atlantic. british airways premium economy and First Class travelers enjoy exclusive perks such as stylish seats, access to luxury lounges, fast-track security, and the First Wing at Heathrow. The airline ensures a premium experience from booking to landing.

This cabin upgrade is part of British Airways’ £7 billion investment in improving customer experiences. The airline has already introduced over 120 initiatives, including new short-haul seats, free onboard Wi-Fi messaging, and refreshed lounges worldwide.