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The Emirates brand value grew 17% over last year to reach US$ 7.7 billion..!!

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Emirates wants Airbus to design a new super jumbo that is larger than the A380.

DUBAI, UAE, 2 February 2016: Emirates has come out on top again as the world’s most valuable airline brand, according to the 2016 Brand Finance Global 500 report, which was released yesterday.

The airline’s brand value grew 17% over last year to reach US$ 7.7 billion. For the fifth year running, the airline has steadily risen up in the global ranking of the world’s top brands to be placed at #171, 47 places above the next closest airline brand. Emirates also retains its well-established position as the most valuable brand in the Middle East. In addition, Emirates’ brand value has more than doubled since 2009, when it first appeared on the Brand Finance Global 500 report.

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Emirates’ solid brand positioning is grounded in its commitment to delivering best-in-class products and services both in the air and on the ground, and staying attuned to its customers’ needs.

Boutros Boutros, Divisional Senior Vice President Corporate Communications, Marketing & Brand for Emirates said: “We invest strategically in building our brand and it is reflected in everything we do. We have differentiated the Emirates brand not only through our marketing and sponsorships initiatives, but also through our competitive combination of quality products and services, and technology-driven customer initiatives that our teams deliver everyday both on the ground and on board. We work hard to identify, anticipate, and meet the ever-changing needs of our diverse global audiences, as we firmly believe that this will position us to outperform in our industry now and in the future.”

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Emirates A380 and Jetman Dubai formation flight. Photos courtesy of XDubai

Emirates received 26 aircraft in 2015

Emirates amplified its fans’ love of football through its Benfica safety video

Brand Finance CEO David Haigh said: “Emirates continues to soar, adding 17% to its brand value this year. Brand Finance’s analysis shows that Emirates is more popular than ever– its brand equity scores for consumer factors such as familiarity, consideration, preference, satisfaction and recommendation are up across the board. Emirates’ growth this year, which builds on impressive historic trends, suggests that by 2020 it could become the first Middle Eastern brand to enter the top 100 of our ranking.”

2015 was another year of growth and innovation for the airline, as Emirates marked 30 years of operations. During the year, Emirates launched six new points, expanding its network to 150 destinations. Emirates also received 26 aircraft, retaining its position as the world’s largest operator of the Boeing 777 and the ever-popular Airbus A380. The airline currently serves 37 cities around the world with the iconic double-decker A380, which features its trademark Onboard Lounge and Shower Spa and industry-leading First Class private suite.

Continuing to invest in technology, the airline also rolled out initiatives to streamline the customer experience including enhancements to its mobile sites and Apps to simplify the customer journey. Emirates also rolled out its newest version of the in-flight entertainment system, ice, on its newly delivered Boeing 777 and Airbus A380 aircraft, featuring the largest in-seat screens in the industry for First and Economy Class. The Emirates ice system has won the best In-Flight Entertainment Skytrax award for 11 for consecutive years.

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Source : Emirates officials

Reported : Jetline Marvel  

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Aviation

British Airways Speedbird Pilot Academy: Your Ticket to the Cockpit

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In a groundbreaking move, British Airways has officially unveiled the eagerly anticipated Speedbird Pilot Academy 2023, marking a significant milestone in the aviation industry. This exclusive program promises to propel aspiring pilots to new heights, offering an extraordinary opportunity for individuals from diverse backgrounds to embark on a career in the skies.

The Speedbird Pilot Academy, renowned for its legacy of training top-tier aviation professionals, is set to write a new chapter in the world of aviation. With a commitment to inclusivity, British Airways invites candidates from all walks of life to take part in this extraordinary journey.

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Paving the Way for Future Captains

Enrolling in the Speedbird Pilot Academy is the first step towards achieving the esteemed rank of Captain within British Airways. As a fledgling pilot, you will commence your career on the airline’s short-haul fleet, gaining invaluable experience as you embark on your aviation odyssey.

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But that’s just the beginning. As your expertise and experience burgeon, you’ll gain access to an unrivaled array of fleet types and routes, spanning both long-haul and short-haul operations, setting you on a trajectory toward a thrilling future.

Applications Closed for 2023

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The anticipation surrounding the Speedbird Pilot Academy 2023 has been palpable, and applications for this year have already closed. Nonetheless, this elite training program has not ceased to draw the attention of aviation enthusiasts worldwide.

Stringent Criteria for Aspiring Pilots

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To be eligible for this extraordinary opportunity, candidates must meet stringent criteria:

  • Age: Applicants must be between 17 and 55 years old at the time of application and at least 18 years old to commence training.
  • Educational Qualifications: A minimum of 6 GCSEs graded A-C or 5-9, including Math, English, and a Science subject, or equivalent qualifications.
  • Language Proficiency: Proficiency in English is mandatory. Non-native English speakers must present an IELTS Level 5.5 certificate overall, with no sub-score falling below 5.5.
  • Passport and Residency: Applicants must hold a valid passport allowing unrestricted global travel and the right to live and study in the UK without the need for sponsorship.
  • Height Requirements: Aspirants’ height must fall within the range of 1.57m (5’2″) to 1.90m (6’3″).
  • Medical Fitness: Applicants must obtain and maintain a UK CAA Class 1 medical certification with no restrictions, meeting British Airways’ medical criteria.
  • Background Checks: Prior to commencing training, applicants must successfully complete referencing and pre-employment checks, including UK and international Criminal Record Checks.

A Clear Path to the Skies

The British Airways Speedbird Pilot Academy offers a clear path for aspiring aviators to transform their dreams of soaring above the clouds into a reality. With British Airways’ ambitious growth plans, the future holds a world of exciting opportunities for those who dare to reach for the skies.

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As this remarkable journey unfolds, British Airways reaffirms its commitment to diversity, inclusion, and the relentless pursuit of excellence in aviation.

Stay tuned for more updates on this exceptional aviation initiative that promises to shape the future of the industry.

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You can Apply it here : Click

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How is Bangkok Airways now weighing passengers before boarding?

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How is Bangkok Airways now weighing passengers before boarding?

Bangkok Airways is the most recent airline that asks customers to walk on a scale before boarding. The development was announced by the airlines on their Facebook page on September 14. According to the notification, the weight check survey will occur between September 15 and October 31, 2023.

https://www.facebook.com/FlyBangkokAir/posts/687409406754053?ref=embed_post

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Bangkok Airways Public Company Limited is now a member of the Watchers Club, joining the ranks of other airlines. In order to precisely calculate the total weight of people and their accompanying carry-on luggage, the airline attempts to use standardized average weight data.

Exclusive Airbus A350 Photo Tour : Cabin, Seats and Walk around at wings India.(Opens in a new browser tab)

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The company will formally certify that the data will be kept private and will be employed solely to enhance the information on the typical average weight.

A positive response from customers is what the company is hoping for. A standard weights survey must be carried out in accordance with the international civil aviation standard regarding the use of standard passenger and baggage weights for weight and balance calculation purposes in order to ensure the safety and effectiveness of a flight and to confirm that the actual weight does not exceed the maximum take-off weight limitation.

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Bangkok Airways and Vietnam Airlines. Signed an agreement to codeshare flights.(Opens in a new browser tab)

Before boarding a plane, passengers are weighed, and Bangkok Airways is not the first airline to do this. Korean Air has been performing passenger weight checks at airports from September. Air New Zealand conducted a similar study earlier this year.

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Norse Atlantic Airways Partners with WebCargo by Freightos

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Norse Atlantic Airways Partners with WebCargo by Freightos

Norse Atlantic Airways and WebCargo by Freightos, the top air cargo booking platform, today announced substantial cooperation to provide the European-based carrier’s capacity from the largest European Union cities for quick eBooking and payment on WebCargo.

Norse Atlantic Airways launches new Flights from Los Angeles and San Francisco to London(Opens in a new browser tab)

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For technology, perishables, and other shipments, Norse Atlantic will soon enable real-time booking for WebCargo’s thousands of forwarders on its flights to and from Europe to seven destinations in the US, including Los Angeles International. It is important to remember that Norse Atlantic operates out of Miami International, the entryway to South America, for forwarders making reservations to Latin America.

Norse intends to establish capacity later this year between London and Barbados and Jamaica as well as between Oslo and Thailand, substantially extending WebCargo’s reach in Asia and the Caribbean.

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Norse Atlantic Airways unveils two new routes from the US to London(Opens in a new browser tab)

Norse Atlantic only flies Boeing 787 Dreamliners, which have a number of cutting-edge green features like 25% reduced CO2 emissions and 50% quieter operation than the aircraft of the previous generation still in service with several major airlines worldwide.

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Freight forwarders looking to book capacity on Norse Atlantic Airways, visit https://www.webcargo.co/book-air-cargo-with-norse-atlantic-airways/

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