Airlines

British Airways has announced a new direct route from London Heathrow to the Cincinnati region

Cincinnati will become the 27th US destination served directly from London by British Airways.

British Airways has announced a new direct route from London Heathrow to the Cincinnati region, starting in the Summer of 2023.

Cincinnati will become the 27th US destination served directly from London by British Airways, which offers 300 transatlantic flights per week, the most of any UK carrier.

Starting on 5 June 2023, this will be the only direct flight between the UK and all of Ohio, Kentucky, and Indiana, creating incredible new opportunities for tourism and business across both sides of the pond. The flight will operate five times per week in the summer season and four in the winter.

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Resting along the banks of the Ohio River, the Cincinnati region spans portions of three states – Ohio, Kentucky, and Indiana – offering access to a wide range of US destinations on offer for work and fun.

Affectionately nicknamed Cincy or the Queen City, the area is home to world-class museums, more than 50 breweries, the USA’s largest Oktoberfest, three major sports teams spanning American football, basketball, and football, and the Krohn Conservatory, an Art Deco greenhouse featuring 3,500 plant species from all over the world.

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It’s renowned for its Cincinnati Chili, handmade ice cream, and beer, whilst acting as a gateway to Northern Kentucky and the famed Bourbon Trail, a playground for bourbon lovers. In addition, Kentucky is also synonymous with gorgeous rolling hills and bluegrass music.

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Cincinnati

Neil Chernoff, Director of Networks and Alliances at British Airways, said: “This is the first time we’ve flown this route, and we can’t wait to connect two cities which both have so much to offer. Not only will this open up these destinations to customers on each side of the Atlantic, but it will also improve connectivity between the Cincinnati region, Europe and beyond, with opportunities to connect to our wider network via London.”

Candace McGraw, chief executive officer of Cincinnati/Northern Kentucky International Airport (CVG) said: “British Airways’ nonstop service from CVG to London-Heathrow is an all-around win for the Ohio, Kentucky, and Indiana region. The economic impact of this transatlantic flight is exponential for business travel, economic development, and tourism between the UK and our area of the United States. We look forward to a strong partnership with our new friends across the pond for many years to come.”

Tickets are now on sale for the route with return fares from £499. For more information visit www.ba.com.

London Heathrow (LHR) to Cincinnati (CVG): Summer 2023
Days of week	Flight number	Departing LHR	Arriving CVG	Flight number	Departing CVG	Arriving LHR
Mon, Tue, Wed, Fri, Sun	BA121	16:05	19:45	BA120	21:30	10:15+1*
London Heathrow (LHR) to Cincinnati (CVG): Cincinnati: Winter 2023
Days of week	Flight number	Departing LHR	Arriving CVG	Flight number	Departing CVG	Arriving LHR
Mon, Wed, Fri, Sun	BA121	16:00	18:40	BA120	20:25	10:10+1

*Flight arrival into LHR is 10:20+1 on Tuesdays

Airlines

German Carrier Lufthansa Plans for 20% Job Cuts in Administration

Lufthansa Airlines is reportedly planning significant job cuts in its administrative workforce. According to Manager Magazin, the German carrier intends to reduce administrative positions by 20% as part of its cost-cutting measures amidst an anticipated decline in earnings.

This reduction could impact approximately 400 jobs, the report revealed. While Lufthansa has not directly commented on the layoffs, the airline confirmed its goal of cutting administrative costs by 20% by 2028.

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The strategy involves leveraging digital technologies, including artificial intelligence and automation. “A hiring freeze is currently in place for administrative roles at Lufthansa Airlines,” said a company spokesperson.

The staff reduction is expected to occur through natural attrition and age-related turnover, rather than forced layoffs. The internal projection cited by the magazine warns that Lufthansa could face an operating loss of €800 million ($843.92 million) by 2026 if no corrective measures are taken.

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The report highlights the challenges companies face in aligning workforce requirements with current and future demands. Failure to adapt could necessitate drastic actions, such as restructuring and layoffs, which carry significant repercussions for both the organization and its employees.

As Lufthansa navigates these challenges, the airline appears committed to balancing cost efficiency with digital transformation to maintain its competitiveness in a rapidly evolving industry.