Aviation
Airbus Helicopters performed steadily in a complex 2022
With an impressive 216 light single engine helicopters supplied in 2022, Airbus Helicopters reported 374 gross orders (net: 362), demonstrating the continuous market recovery. The rise in deliveries from 338 in 2021 to 344 in 2022 helped Airbus Helicopters gain an initial 52% market share in the civil and parapublic sector. The number of flights in Airbus’ helicopter fleet has returned to pre-COVID 2019 levels.
New ground was broken, with important first deliveries. The first ACH160 was delivered to a Brazilian customer, transported by an Airbus Beluga, in July 2022. Shortly after, All Nippon Helicopter’s H160 entered into service in Japan and the French Navy took delivery of the first H160 for SAR operations. In October, the Company delivered the first H135s to the Spanish Ministry of Interior following the major order just ten months prior.
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Significant support and services contracts were signed for both the civil and military range. Highlights include an NHIndustries contract with NAHEMA for the French and German NH90s, a follow-on contract with the US Army for more than 480 UH-72A and UH-72B Lakota helicopters. The Helicopter Company signed In-Service HCare contracts for its fleet of 20 H145s and six ACH160s.
Airbus Helicopters also continued to make inroads on its decarbonization roadmap which is based on a threefold approach using SAF, hybridization, and electrification.
”The unveiling of DisruptiveLab demonstrator at the Airbus Summit is another significant step to decarbonising vertical lift. The aircraft that took flight on 13 January will demonstrate capability to reduce CO2 emissions by 50%. commitment to sustainability also saw us forge more partnerships that will support the optimal entry into service of the CityAirbus NextGen, eVTOL prototype,” continued Even.
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Airbus Helicopters continued to innovate for the military market as well. The Company furthered the development of its own unmanned aerial system (UAS), the VSR700, which began trialing autonomous take-off and landing capabilities at sea. In June 2022, Airbus Helicopters was named coordinator of the “EU Next Generation Rotorcraft Technologies Project” (ENGRT) which is a Research and Technology project funded by the European Defence Fund, paving the way for the next generation of military rotorcraft in Europe.
Aviation
Qatar Airways’ AI Campaign Lets Passengers Star in Their Own Film
Doha, Qatar – Qatar Airways has introduced a groundbreaking global film, ‘AI Adventure,’ which leverages cutting-edge technology to enhance its dedication to creating unparalleled, immersive experiences for its customers.
In a pioneering move, the campaign allows viewers to star in the film using advanced AI technology that integrates their likeness into the storyline. This innovative approach underscores the airline’s commitment to placing its customers at the center of its experiences.
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The campaign offers viewers the chance to choose from various scenes and assume leading roles within the film. The advanced AI ensures that the characters accurately reflect the viewer’s appearance, adjusting to their facial features and skin tone.
To experience the emotive AI adventure, visit flyqatar.com or watch the film on the Qatar Airways YouTube channel.
For those interested in booking a journey with Qatar Airways, the new campaign highlights the ease of making Qatar Airways reservations and Qatar Airways ticket booking.
To explore more, you can use Qatar Airways booking services or check out options with QR airlines.
Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al-Meer, commented: “At Qatar Airways, we aim not just to meet but to exceed customer expectations by anticipating their needs and creating deeply resonant experiences.
This new brand campaign is a testament to our commitment to delivering exceptional customer experiences.”
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Qatar Airways Chief Commercial Officer, Mr. Thierry Antinori, added: “Our latest campaign, featuring unprecedented AI capabilities in the airline industry, highlights our innovative spirit and customer-focused approach.
It transforms every journey into a unique adventure, proving that dreams have no limits.”
Qatar Airways Senior Vice President of Global Marketing & Corporate Communications, Mr. Babar Rahman, stated:
“This campaign exemplifies our vision as a leader in innovation. By offering a personalized brand experience where everyone can star, we’ve created meaningful connections with our audience, ensuring each moment is memorable.”
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