Aviation

Air Canada Develops Virtual Reality Experience to Showcase its Unique Dreamliner Offering

Travelers can fly, dine and play virtually on a Boeing 787 Dreamliner from the comfort of their chair

MONTREAL, Nov. 9, 2017 /CNW Telbec/ – Air Canada is the first Canadian airline to use virtual reality technology to simulate the experience of flying on its Boeing 787 Dreamliner for travel agents and potential customers. Through a fully immersive, interactive experience, users can explore all three cabins of service offered on board the aircraft, including enjoying a virtual International Business Class meal complete with wine in an Executive Pod.

“Air Canada is always developing new ways to enhance the customer experience and to engage partners such as the travel agent community, which plays a key role in helping our customers select the travel options best suited to them. Virtual reality enables us to familiarize thousands of travel agents and potential customers with Air Canada’s offerings through the magic of an interactive, virtual tour,” said Duncan Bureau, Vice President, Global Sales at Air Canada. “We have already seen an increase in bookings since we began using this technology.”

With the headset on, and controls in hand, the journey begins with an overview of Air Canada’s global route network followed by an exploration of the new Air Canada livery. On the trip users can experience all three cabins: Economy, Premium Economy or International Business. Amenity kits, an Air Canada enRoute magazine, tray tables, and in-flight entertainment are just some of the elements that can be touched, opened and moved, guided by an audio-based flight attendant. Interactive experiences such as dinner service add an extra element of fun.

To complement the Virtual Reality Experience, Air Canada has produced 360 degree videos of the 787 cabin that can be accessed on a mobile device or desktop at https://www.aircanada.com/ca/en/aco/home/fly/onboard/cabin-features.html.

Air Canada’s Boeing 787 Dreamliner virtual reality experience will be available at the following events:

Air Canada Pop-Up Poutinerie, Shoreditch, London (UK), until November 11, 2017.
True Patriot Love Gala, Toronto, November 9, 2017;
BAZAR ED, Santiago, Chile. November 22 to 26, 2017;
WX Top 100 Leadership Summit, Toronto, November 23, 2017;
EY Entrepreneur of the Year National Gala, The Ritz-Carlton, Toronto, November 30, 2017.

Aviation

Qatar Airways’ AI Campaign Lets Passengers Star in Their Own Film

Doha, Qatar – Qatar Airways has introduced a groundbreaking global film, ‘AI Adventure,’ which leverages cutting-edge technology to enhance its dedication to creating unparalleled, immersive experiences for its customers.

In a pioneering move, the campaign allows viewers to star in the film using advanced AI technology that integrates their likeness into the storyline. This innovative approach underscores the airline’s commitment to placing its customers at the center of its experiences.

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The campaign offers viewers the chance to choose from various scenes and assume leading roles within the film. The advanced AI ensures that the characters accurately reflect the viewer’s appearance, adjusting to their facial features and skin tone.

To experience the emotive AI adventure, visit flyqatar.com or watch the film on the Qatar Airways YouTube channel.

For those interested in booking a journey with Qatar Airways, the new campaign highlights the ease of making Qatar Airways reservations and Qatar Airways ticket booking.

To explore more, you can use Qatar Airways booking services or check out options with QR airlines.

Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al-Meer, commented: “At Qatar Airways, we aim not just to meet but to exceed customer expectations by anticipating their needs and creating deeply resonant experiences.

This new brand campaign is a testament to our commitment to delivering exceptional customer experiences.”

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Qatar Airways Chief Commercial Officer, Mr. Thierry Antinori, added: “Our latest campaign, featuring unprecedented AI capabilities in the airline industry, highlights our innovative spirit and customer-focused approach.

It transforms every journey into a unique adventure, proving that dreams have no limits.”

Qatar Airways Senior Vice President of Global Marketing & Corporate Communications, Mr. Babar Rahman, stated:

“This campaign exemplifies our vision as a leader in innovation. By offering a personalized brand experience where everyone can star, we’ve created meaningful connections with our audience, ensuring each moment is memorable.”