Airlines
SpiceJet passengers were offered a discount on iPhone 14 for staying seated
Flipkart has partnered with SpiceJet to generate excitement for its annual Big Billion Day Sale, which begins on October 8, 2023.
Passengers on a SpiceJet flight were surprised by an interesting announcement about festive season sales. It presented an enticing incentive for passengers to stay seated.
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The offer was an additional Rs 3,000 discount on the iPhone 14, but only provided passengers remained safely seated with their seatbelts fastened during the journey. The announcement was recorded and instantly went viral on social media networks. Surprisingly, the majority of them remained seated throughout the journey.
Flipkart continued here. In order to combat noise pollution and promote the new Big Billion Days sale, the e-commerce giant also partnered with the Mumbai Police.
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“If no vehicles honk at this signal, the price of the iPhone 14 will be reduced by Rs 3,000 during the sale,” stated a strategically positioned billboard on a flyover in Mumbai. This strategy attempted to encourage “no honking” and to redirect some attention to the Apple iPhone 14 offer.
Airlines
British Airways Unveils Its Brand-New First Class Cabin for the Airbus A380
British Airways has introduced its brand-new First Class seat, blending sleek design with expert British craftsmanship. Reflecting modern British luxury travel, this new cabin is part of the airline’s Airbus A380 retrofit plans, set to take flight in mid-2026.
The updated First Class cabin has been crafted to feel like a modern luxury hotel in the sky, complete with cozy touches and thoughtful British details.
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Designed by top experts from across Great Britain and Ireland—including London, Glasgow, West Yorkshire, Kilkeel, and Dublin—the seat reflects the best of British design and quality.
Features and Comforts
The new First Class seat is ultra-wide at 36.5 inches, with a bed length of 79 inches for ultimate comfort. It includes:
- A multi-purpose ottoman and stowable table.
- A 32-inch 4K TV screen.
- Adjustable mood lighting with modes like “relax,” “dine,” and “cinema.”
- A cocooned 60-inch curved wall for privacy while maintaining a spacious feel.
Passengers traveling together can enjoy a shared experience with a sliding divider that creates a lounge-like space. The stowable tables also allow for “buddy dining,” where two people can dine together.
The cabin’s flowing curves, inspired by the iconic Concorde wings, create a welcoming and stylish environment. Additionally, passengers can now wheel their luggage directly into their personal storage space, making settling in easier.
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British Airways carefully considered customer feedback when designing this cabin. The seat includes practical storage and features like a fully rectangular bed for home-like comfort. Every detail, from usability to elegance, has been designed to enhance the travel experience.
British Airways is proud to be the only UK-based European airline offering a First Class product across the Atlantic. british airways premium economy and First Class travelers enjoy exclusive perks such as stylish seats, access to luxury lounges, fast-track security, and the First Wing at Heathrow. The airline ensures a premium experience from booking to landing.
This cabin upgrade is part of British Airways’ £7 billion investment in improving customer experiences. The airline has already introduced over 120 initiatives, including new short-haul seats, free onboard Wi-Fi messaging, and refreshed lounges worldwide.
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